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This 1 Thing is Killing Your Reel Engagement on Instagram

Writer: Julia HaykoJulia Hayko

Stop killing your reel engagement on Instagram by doing this one thing: Sharing your reel to your story. Instagram uses several metrics in its algorithm to determine if a reel is doing well, and by sharing your reel to your story you are killing it before it even has a chance to shine! ⁠



Think of stories & feed posts (including reels) as separate entities, we like to reshare a post or reel a few days after it’s been posted on the feed to give it some new life.⁠

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